Probable Niche

We've identified the niche as trust seals.

trust seals

Informational note Qirina attempts to ascertain what sites are about based on an analysis of the text content on the front page. Did we get this one right? What do you think? If the niche has been incorrectly identified,'s performance can probably be substantially improved by on-site SEO. Help

Niche Keys

Here are some keywords which we've determined lie within the same circle of relevance as trust seals.

trust, seals, site, website, customers, websites, website trust, verified seal, verified, useful information, system created, online shoppers, home, confidence, business's neighbors

Qirina has identified a number of sites similar to Here they are:

Analysis Summary

The site's front page was last accessed by Qirina at 15:17 UTC on June 27, 2011. The source was comprised of 13373 characters, of which 9693 are code, leaving an organic character count of 3680. The total word count on the home page is 608. We filtered out 5 numbers, 231 common words, and 14 words shorter than three characters in length, leaving an impact word count of 345. The size of the lexicon (number of unique words) is only 175. We extracted fourteen top keywords, leaving 8.% above the threshold. The number of phrases above the threshold was 30.

Top Keywords

KeywordFrequencyFrequency %

Top Phrases

KeywordFrequencyFrequency %
merchant safe 139.84%
trust seals118.33%
business verification43.03%
conversion rate32.27%
verification process21.51%
trust eseal 21.51%
seal programs 21.51%
safe trust 21.51%
party business21.51%
medium businesses21.51%
mcafee secure21.51%
improve consumer 21.51%
consumer confidence21.51%
better trust 21.51%
year like10.75%
websites selling10.75%
website vulnerability10.75%
website seals10.75%
vulnerability scanning10.75%
verification service10.75%
verification seals 10.75%
truste seals 10.75%
trust reliable 10.75%
tight budget10.75%
ssl certificate10.75%
site visitors10.75%
simple solution10.75%
shopping online10.75%
shopping advisor10.75%
selling online10.75%

Domain Name Keywords

We found 2 significant keywords appearing in the domain name
  1. safe
  2. merchants


Source Character Count 13373
Code Character Count 9693
Organic Character Count 3680
Filtered Numbers 5
Filtered Words (Common) 231
Filtered Words (Short) 14
Total Word Count 608
Impact Paragraph Count 293
Impact Word Count 345
Impact Lexicon Size 175


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